Tag

Smart Bidding

2 articles tagged with "Smart Bidding".

Articles

Mar 12, 2026

Why Vanity Events as Primary Conversions Are Quietly Poisoning Your Google Ads

Setting scroll depth, time on site, or video views as primary conversion actions teaches Smart Bidding to optimize for the wrong outcomes. Here's how it happens and how to fix it.

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Feb 28, 2026

Why Google Ads Depends Fully on Tracking: The Foundation of Paid Advertising Success

Understand why tracking is not optional for Google Ads success. Learn how conversion data powers Smart Bidding, audience targeting, attribution, and campaign optimization.

Google Ads Conversion Tracking Smart Bidding Attribution Digital Advertising

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