Google Shopping CPC Map

2025 Benchmarks

Hover any country to see average CPCs, ROAS benchmarks, and competitiveness data.

Category

Currency

CPC tier

Low — under $0.20

Medium — $0.20–$0.60

High — over $0.60

No data

2025 benchmarks · reference only

✦ Tap any country to explore

Local currency

CPC tier

ROAS benchmark

Competitiveness

Cheapest categories

Cheapest market

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Most expensive market

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Best ROAS opportunity

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